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Shine is the largest messaging service for wellbeing. Every morning, Shine sends you a daily messaging experience to help you feel your best self and thrive. To learn more, visit

Marah Lidey, Co-Founder & Co-CEO

Marah Lidey is the co-founder of Shine, making wellbeing more accessible through the power of daily messaging. Her expertise lies at the intersection of millennials and messaging; Marah previously directed mobile and social teams for brands like, American Express and Viacom. Marah secured her B.A. in Journalism from Grady College at the University of Georgia and currently resides in Brooklyn, NY. A World Economic Forum Global Shaper, and one of the Top 35 People to Watch in NYC Tech by Built in NYC, Marah also actively advocates for increasing racial and socioeconomic diversity in technology and entrepreneurship.

Naomi Hirabayashi, Co-Founder & Co-CEO

Naomi Hirabayashi is the co-founder of Shine: the daily messaging experience to help you be your best self. Prior to Shine, Naomi was the Chief Marketing Officer at, the largest organization for young people and social action in the world. Naomi lives in Brooklyn with her husband, is passionate about diversifying entrepreneurship, women and confidence, and believes Brené Brown is a queen.

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