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Primary is a new apparel and e-commerce brand that manufactures and sells stylish, high-quality, low-priced clothing for babies and kids.

Galyn Bernard , Co-Founder

Before Primary, Galyn spent many years building and marketing several brands for busy parents, from Baby Einstein to, and then she built Primary because all those brilliant babies in diapers need some clothes to wear.

Christina Carbonell, Co-Founder

In addition to launching and marketing nine successful e-commerce sites, Christina was one of the first employees at Her then 2-year-old son appeared in one of their first ads in a diaper. This time around, he asked if he could please wear something respectable.